alex free is a Los Angeles-based photographer and director working across music, fashion, and editorial content.

They started work as a freelance photographer shortly after moving to LA, shooting for clients like Rhude, Midnight Studios, Half Alive (RCA Records), Jawny (Interscope/Thanks for the Luck), startup non-profit Not Too Cool To Care, and beauty brand Futurewise.

Their photo work has been published in Ladygunn, Luna Collective, Interview Mag, C-heads and Tótem, and they’ve contributed extensively as a feature writer to various publications on cultural movements and tastemakers. 

They debuted their first video artworks in 2022, with music videos and visualizers out for indie/electronic artist Lyrah, Ark Patrol (Nettwerk Music Group), Angel Abaya (Earth Libraries), and Brooklyn-based Shalom (Saddle Creek Records).

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